(this post could be understood as a companion piece to the recent statement regarding a renewal of public Protestantism)
If our traffic data is accurate, most of you reading this right now are reading on your phone. Over the last two years, about 60% of our readers are finding us on mobile devices. That’s not surprising: When I first started working for marketing agencies earlier in my career, about 1/4 to 1/3 of our client site’s traffic came from mobile. By the time I left the marketing world in 2021, that number had jumped to 50% on average. But since Mere O’s audience also skews slightly younger — nearly 2/3 of our readers are millennials and zoomers — that may account for the slightly higher mobile usage rate. In any case, the point remains that many of you reading this now are doing so on a phone.
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